I was brought in to manage the end-to-end audio production for the first-ever animated series featuring the iconic Tatty Teddy brand, initially intended for Nickelodeon and web distribution. Working within a remote team, I handled everything from location recording and music composition to the final mix.
To complement the "hand-drawn on paper" aesthetic, I composed a minimalist, guitar-led score paired with natural ambiences. This approach provided the necessary space for the narration while appealing to both children and adults. The creative direction was highly successful and remains a staple of the company’s digital presence.
